Good Clean Vibes
FIELD Botanicals is an indie beauty brand that’s passionate about clean, green, vegan beauty. After a few years of side-hustle success, founder Jennifer Tinsley needed to take her business to the next level.
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We needed to revisit every part of the Field Botanicals brand to legitimize her business to potential retailers. This would lay the foundation for a successful product launch, brand relaunch, and store opening.
We completely overhauled the FIELD brand. This resulted in a beautiful, clean, modern identity and prepared the business for exponential growth and expansion into markets throughout the country.
Since launching, sales have increased by 60% in 2020. You can find FIELD products at Urban Outfitters, American Eagle, Citizen Supply, Neighborhood Goods, Earth Fare, the Grommet, Goodlands Brik+Clik, and more.
“Within 10 minutes of meeting with the team, I knew they understood my brand and my vibe. It feels more like a partnership than a client-customer relationship.”
– Jennifer Tinsley, Founder, FIELD Botanicals
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